PR Boxes
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Press Mailer
Client Ask
Create a beautiful, European-inspired kit experience that brings rustic charm into influencers homes.
Strategy
To design the perfect European summer inspired tablescape for eight, with everything required to host an elegant evening at home and showcase Ruggable’s Mediterranean area rug.
Each item came wrapped in canvas, with delicate, hand-written labels for a unique and interactive unboxing experience.
Design
Tablescape elements were thoughtfully curated to compliment the design of Ruggable’s beautiful blue Mediterranean-inspired rug.
Each kit included a terracotta vase with dried olive branches, stoneware dinner plates, rattan placemats, a delicate, embroidered table runner, linen napkins, pillar candles, Italian olive oil with tuscan spice mixture, and a fresh-baked loaf of bread.
Activation
